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Blockbusters: Hit-making, Risk-taking, and the

Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment by Anita Elberse

Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment



Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment download

Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment Anita Elberse ebook
Format: pdf
Publisher: Holt, Henry & Company, Inc.
ISBN: 9780805094336
Page: 320


Sep 10, 2013 - That is what drove me. It was a Alan Horn, on the other hand, had the opposite strategy: embrace risk and make a few huge bets a year. Nov 10, 2013 - Anita Elberse, Blockbusters: Hit-Making, Risk-Taking, and the Big Business of Entertainment: Free LibraryThing Early Review copy. Oct 7, 2013 - Elberse's debut book, “Blockbusters: Hit-Making, Risk-Taking, and the Big Business of Entertainment,” due out Oct. The belief was, as Elberse put it, “The hits of the past were artificial because consumers' choices were limited. Oct 14, 2013 - Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business Schools most popular professorsWhats behind the. Oct 23, 2013 - The popular professor of business administration at Harvard Business School discussed her new book, Blockbusters, which looks at what drives huge success in the entertainment industry, and how these lessons can translate to other sectors. Anita Elberse is the Lincoln Filene Professor of Business Administration at Harvard Business School and the author of Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment (Henry Holt, 2013). Jan 27, 2014 - In Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment, author Anita Elberse shows why betting on the mega-hits is the most bankable business strategy today. Oct 14, 2013 - In Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment, Anita Elberse explores all the elements behind making the biggest hits in movies, TV, music, books, and sports. Nov 28, 2013 - The book Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment, by business writer Anita Elberse, argues that the days of the long tail are over in the United States. Nov 7, 2013 - Blockbuster, Hit-making, Risk-taking, and the Big Business of Entertainment presented by world-renowned HBS Professor Dr.

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